Online safety and safeguarding is crucial to the use and development of responsible and ethical generative AI. At Synthesia, we take a preventative approach to safeguarding individuals and communities whilst ensuring individual freedom. As an online platform, we have the responsibility and duty of care into safeguarding our users - and specially vulnerable groups among them.
Safety: Safeguarding Individuals and Communities is sectioned into the follow categories:
Navigate the categories below to find out more on what content is permitted and prohibited.
It is important to note that restricted content is only allowed with Custom Avatars. Any Restricted Content that is depicted using stock avatars will not be allowed.
It is also important to note that prohibited content is applicable to private and public individuals regardless of whether they are real or fictional.
Animal Exploitation & Abuse
Animal Harm and Domestic or Wild Animal Trade
Synthesia encourages you to have conversations about Animal Harm responsibly. You are able to create videos with our stock avatars to inform and educate your audiences about verifiable governmental or non-profit organisations that work in animal rescue and protection. Including content about how to report animal harm, resources for rescued animals and pet owners, etc.
Restricted Content (For Studio and Personal Avatars ONLY) | Prohibited Content (Stock, Studio and Personal Avatars) |
⚠️ Informational or educational content about Animal Harm and Domestic or Wild Trade that aims to raise awareness in a responsible and ethical manner. This includes content that shares informational resources, advice on how to interact wit wildlife, information about reporting mechanisms, rescue organisations, etc. | ❌ Promotion, support, endorsement, calls for action, statements of intent or admission of participation in Animal Harm, Domestic or Wild Animal trade. This includes content that coordinates, represents or depicts acts of physical harm against animals. |
Bullying, Harassment and Stalking
Bullying & Cyberbullying
Synthesia encourages you to have conversations about Bullying responsibly. You are able to create videos with our stock avatars to inform and educate your audiences raise awareness about bullying & cyberbullying: causes, detection, prevention strategies, resources for victims and their families, internal HR training, etc.
This can also include public awareness campaigns against bullying or cyberbullying, initiatives and advocacy groups, campaigns against sexual harassment, public and indecent exposure, informational and expert analysis and insights of psychology, law enforcement, cybersecurity discussing the emotional, legal and technological aspects of bullying and cyberbullying, as well as informational and educational content about sexual harassment and sexual education. This includes harassment prevention strategies and resources for victims as well as content explaining Consent and other sexual education topics.
Restricted Content (For Studio and Personal Avatars ONLY) | Prohibited Content (Stock, Studio and Personal Avatars) |
⚠️ Personal testimonies and stories of victims of bullying or cyberbullying as long as there are not violent, crude or graphic depictions of incidents that could harm the audience. | ❌ Content or language that promotes, supports, encourages or participates in harassing, humiliating or threatening an individual or group. This includes any content that also violates other policies. |
Profanity
Synthesia encourages you to have conversations about Profanity responsibly. You are able to create videos to inform and educate your audiences about sensitive or controversial topics that includes profanity within an appropriate context.
Restricted Content (For Studio and Personal Avatars ONLY) | Prohibited Content (Stock, Studio and Personal Avatars) |
⚠️ Content with profane language used within the context of artistic expression such as music, comedy, satire and parody content where the language is used to critique or make satire of specific topics, individuals or societal issues as long as it serves a genuine purpose and it's not excessively offensive or causes harm to any individual or group | ❌ Content that is targeted and malicious towards private or public individuals and uses profanity to degrade, humiliate, bararge and harm. |
Sexual Harassment
Synthesia encourages you to have conversations about Sexual Harassment responsibly. You are able to create videos with our stock avatars to inform and educate your audiences about sexual harassment such as detection, prevention strategies and resources for victims. This includes resources such as internal company training materials (e.g., HR policy on Sexual Harassment).
Restricted Content (For Studio and Personal Avatars ONLY) | Prohibited Content (Stock, Studio and Personal Avatars) |
⚠️ Personal testimonies and stories about victims of sexual harassment as long as there are not violent, crude or graphic depictions of incidents that could harm the audience. | ❌ Content addressing or attacking an individual based on their status as a victim of sexual assault, sexual exploitation, sexual harassment, domestic abuse or derogatory terms related to sexual activity. ❌ Content created to repeatedly contact someone without their consent or in a sexually soliciting manner. |
Stalking
Synthesia encourages you to have conversations about Stalking responsibly. You are able to create videos with our stock avatars to inform and educate your audiences and raise awareness about stalking and cyberstalking: causes, detection, prevention strategies, resources for victims and their families, internal HR training, etc.
Restricted Content (For Studio and Personal Avatars ONLY) | Prohibited Content (Stock, Studio and Personal Avatars) |
⚠️ Personal testimonies and stories of victims of stalking or cyberstalking as long as there are not violent, crude or graphic depictions of incidents that could harm the audience | ❌ Content created to repeatedly contact someone without their consent or in a soliciting manner ❌ (Doxxing) Non-consensual sharing of personal, private or sensitive information. |
Child Endangerment & Safety
Child Safety
Synthesia encourages you to have conversations about Child Safety responsibly. You are able to create videos to inform and educate your audiences about Child Safety such as detection, prevention, reporting, law enforcement resources, victim resources, etc.
Restricted Content (For Studio and Personal Avatars ONLY) | Prohibited Content (Stock, Studio and Personal Avatars) |
⚠️ Informational or educational content about Child Safety such as detection, prevention, reporting, law enforcement resources, victim resources, etc. | ❌ Graphic and non-graphic or explicit depictions of sexualised content involving minors. Including any content that sexualises or eludes to sexualising minors, regardless of whether it involves actual children or simulated. ❌ Instructional or call to action content encouraging of harmful activities involving minors, such as self-harm, dangerous challenges, incitement to violence etc. |
Child Trafficking
Synthesia encourages you to have conversations about Child Trafficking responsibly. You are able to create videos to inform and educate your audiences about Child Trafficking such as detection, prevention, reporting, law enforcement resources, victim resources, etc.
Restricted Content (For Studio and Personal Avatars ONLY) | Prohibited Content (Stock, Studio and Personal Avatars) |
⚠️ Informational and/or educational content about Child Trafficking such as detection, prevention, reporting, law enforcement resources, victim resources, guidelines for parents etc. | ❌ Promotion, support, endorsement or instructional content about child trafficking, including graphic and non-graphic depictions or scenes of child trafficking, abuse, or exploitation. |
CSAM: Graphic and Non-Graphic Violations
Synthesia encourages you to have conversations about CSAM responsibly. You are able to create videos to inform and educate your audiences about CSAM such as detection, prevention, reporting, law enforcement resources, victim resources, etc.
Restricted Content (For Studio and Personal Avatars ONLY) | Prohibited Content (Stock, Studio and Personal Avatars) |
⚠️ Personal testimonies and stories of CSEA victims as long as there are not violent, crude or graphic depictions of incidents that could harm the audience | ❌ Content containing CSAM or depictions of CSAM (graphic or non-graphic) |
Explicit Adult Material
Adult Nudity
Synthesia encourages you to have conversations about Adult Nudity responsibly. You are able to create videos to inform and educate your audiences about Adult Nudity such as general or reproductive health education.
Restricted Content (For Studio and Personal Avatars ONLY) | Prohibited Content (Stock, Studio and Personal Avatars) |
⚠️ Informational, educational and artistic depictions of nudity within an appropriate context such as educational materials, general or reproductive health education, breastfeeding education, historical or cultural context (e.g., ancient civilisations or tribes). | ❌ Explicit and/or pornographic material, including verbal or written depictions of pornographic or explicit sexual scenes or scenarios. ❌ Content with any partial or complete nudity depictions that are meant for sexual arousal or gratification including depictions or instructional content on how to use sex toys or achieve sexual arousal or gratification. |
Dangerous Fetish Content
Synthesia encourages you to have conversations about Dangerous Fetish Content responsibly. You are able to create videos to inform and educate your audiences about Dangerous Fetish Content such as information about fetishes and historical or cultural references in an adequate context, as long as they are not graphic.
Restricted Content (For Studio and Personal Avatars ONLY) | Prohibited Content (Stock, Studio and Personal Avatars) |
⚠️ Educational content on reproductive and sexual health that includes information about fetishes and historical or cultural references in an adequate context, as long as they are not graphic, explicit or disturbing depictions of these fetishes. | ❌ Support, promotion, endorsement or instructional content about non-consensual activities towards individuals. This includes content depicting physical or psychological harm such as sexual violence, bondage or sadomasochism. ❌ Support, promotion, endorsement or instructional content on illegal and criminal activities such as sexual exploitation, bestiality or any other form of sexually related abuse. ❌ Content containing explicit, graphic and non-graphic depictions of fetishised sexual practices that involve acts that are dangerous and could lead to personal injury or death. This includes depictions of dismemberment, cannibalism, bestiality and bodily fluids. |
Implied Sexual Activity and Stimulation
Synthesia encourages you to have conversations about Implied Sexual Activity and Stimulation responsibly. You are able to create videos to educate your on reproductive and sexual health.
Restricted Content (For Studio and Personal Avatars ONLY) | Prohibited Content (Stock, Studio and Personal Avatars) |
⚠️ Healthcare and medical information or education that relates to the use of sexual activity or stimulation for medical purposes. | ❌ Explicit, graphic and non-graphic depictions (including written or verbal) of masturbation including touching, fondling or groping of genitals, breasts or buttocks. |
Human Exploitation & Abuse
Blackmail, Extortion and Sextortion
Synthesia encourages you to have conversations about Blackmail, Extortion and Sextortion responsibly. You are able to create videos to inform and educate your audiences about Blackmail, Extortion and Sextortion such as information about fetishes and historical or cultural references in an adequate context, as long as they are not graphic.
Restricted Content (For Studio and Personal Avatars ONLY) | Prohibited Content (Stock, Studio and Personal Avatars) |
⚠️ Educational and informational content about blackmail, extortion and sextortion that aims to raise awareness in a responsible and ethical manner. This includes content that raises awareness and shares advice, prevention tips or strategies, information about reporting mechanisms, advocacy groups or victim resources. | ❌ Promotion, support, endorsement, calls for action or statements of intent for blackmail, extortion or sextortion. |
Human Trafficking
Synthesia encourages you to have conversations about Human Trafficking responsibly. You are able to create videos with our stock avatars to inform and educate your audiences and about verifiable governmental or non-profit resources for Human Trafficking victims and survivors.
Restricted Content (For Studio and Personal Avatars ONLY) | Prohibited Content (Stock, Studio and Personal Avatars) |
⚠️ Educational and informational content about Human Trafficking that aims to raise awareness in a responsible and ethical manner. This includes content that raises awareness by shares advice, prevention tips or strategies, information about reporting mechanisms, advocacy groups or victim resources. | ❌ Promotion, support, endorsement, calls for action, statements of intent or admission of participation in Human Trafficking. |
Sexual Exploitation and Abuse (SEA)
Synthesia encourages you to have conversations about Sexual Exploitation and Abuse (SEA) responsibly. You are able to create videos with our stock avatars to inform and educate your audiences about verifiable governmental or non-profit resources for SEA and NCII victims and survivors.
Restricted Content (For Studio and Personal Avatars ONLY) | Prohibited Content (Stock, Studio and Personal Avatars) |
⚠️ Educational and informational content about SEA and NCII Abuse that aims to raise awareness in a responsible and ethical manner. This includes content that raises awareness by shares advice, prevention tips or strategies, information about reporting mechanisms, advocacy groups or victim resources. | ❌ Promotion, support, endorsement, calls for action or statements of intent or admission of participation in Sexual Abuse, Exploitation (SEA) or NCII Abuse. ❌ Explicit, graphic and non-graphic depictions of SEA, specially content that is crude, violent or intended to harm or traumatise the audience. Including real-life cases that have any identifiable information about the victims or survivors of these crimes as well as any ongoing cases in a court of Justice. |
Personal Privacy Violations
Minors Data
All prohibited content in this category includes any content that exposes someone's personal data such as
Personal Contact Information of Minors,
Private or Intimate Content
Healthcare Information
Location Information
Any content that features minors in a way that could be exploited, endanger their safety, or violate child protection laws is prohibited.
Personal and Private Data
Synthesia encourages you to have conversations about Personal and Private Data responsibly. You are able to create videos with our stock avatars to inform and educate your audiences about personal and private data, data privacy regulations and legislation.
Restricted Content (For Studio and Personal Avatars ONLY) | Prohibited Content (Stock, Studio and Personal Avatars) |
⚠️ Educational, awareness content or discussions of topics related to privacy, data security, or online safety may which may include examples of personal data as part of educational or awareness-raising content, as long as the intention is to educate and not to exploit. ⚠️ Artistic and creative expressions that includes personal data as part of its message or theme as long as it is done in a respectful and non-harmful manner and with explicit consent. ⚠️ Fictional content or stories that involve fictional characters and situations, even if they contain personal data elements, as long as it's clear that the content is fictional. ⚠️ Testimonials and Reviews that include personal experiences with products or services, as long as the information shared is relevant to the review and does not infringe upon data privacy regulations. | ❌ All prohibited content in this category includes any content that exposes someone's personal data with malicious intent, potentially leading to personal harm and therefore violate other content categories such as Identity-base hate, SEA, criminal activities, personal safety, etc. Categories include: ❌ Personally Identifiable Information (PII): full names, addresses,phone numbers, email addresses, Social Security numbers, passport numbers, etc. ❌ Financial Information: credit card numbers, bank account details and personal financial transaction records. ❌ Healthcare Information: medical records, prescription information, and any other health-related data (e.g., allergies) ❌Login Credentials: usernames, passwords, and any information that could be used to gain unauthorised access to accounts or systems. ❌ Location Information: detailed real-time or historical location data that can compromise an individual's safety or privacy. ❌ Protected attributes and characteristics: information about someone's gender expression, sexual orientation, religion, case, immigration status, nationality, ethnicity, race, disability, civil status, pregnancy. |
Suicide & Self Harm
Self Harm, Suicidal Ideation and Intent
Synthesia encourages you to have conversations about Self Harm, Suicidal Ideation and Intent responsibly. You are able to create videos with our stock avatars to inform and educate your audiences about verifiable governmental or non-profit resources for mental health as well as informational and educational content about self-harm, suicide or eating disorders such as training materials for parents or caregivers.
Restricted Content (For Studio and Personal Avatars ONLY) | Prohibited Content (Stock, Studio and Personal Avatars) |
⚠️ Informational and educational content about self-harm, suicide or eating disorders. Content created with the aim of encouraging and supporting individuals who have difficulties such as support groups, resources, recovery advice, inspirational content. | ❌ Promotion, support, endorsement of self-harm, suicidal intent or ED (eating disorders). Including content that trivialises or glorifies self-harm or suicidal intent and images, videos, verbal depictions of victims, suspicious behaviours, specific incidents. ❌ False and misleading information about helplines, non-profits and other groups that provide help and resources to self-harm, suicide and eating disorder patients and victims. |
Repeat Infringer
Any content, that goes against our Content Moderation Guidelines, created by a repeat infringer who's been notified of previous moderation offences and subsequently banned, is prohibited and grants a direct block.
Synthesia shall have the sole discretion in reaching the final decision.
Want to Know More About Content Moderation?
Find out more about Content Moderation in the Guide to Content Moderation.