✅ Informational, educational or promotional content about specific landmarks, activities or accommodation by the organising institution (e.g., travel agency)
✅ Informational, educational or promotional content about Working Abroad Schemes

✅ Informational, educational or promotional content about Labour Immigration / Immigration (e.g., agencies promoting immigration to other countries) by non-governmental agencies

❌ Misleading, unverified or unauthorised or personalised information or advice about Visa requirements, accommodation, activities, currency, customs, or local laws.

❌ Fraudulent offers to travel abroad

❌ Promotion, sale or endorsement of services, businesses or individuals that provide fraudulent information or documentation for foreign travel.

❌ Promotion or sale of forged, counterfeit and fraudulent documentation

✅ Content about licensed legal practices, practitioners and jurisdictions and regulations.

✅ Content about Legal Practitioners, Practices, Regulators, Lawmakers and Legal Institutions

❌ Intentionally misleading, unverified or unauthorised information or advice about legal practices, procedures, practitioners or jurisdictions including individualised advice and/or call for action, any personalised legal advise for individuals regarding any legal matters.

❌ Any form of individual or company confidential or classified legal information

✅ Informational content on Breaking News, Current Events Reporting and Public Interest Topics.

✅ Fictional News Content/Stories: content that contains fictional characters or stories and is presented or structured in the form of News Reporting

❌ Fake News: information about news, events or causalities that lacks factual accuracy and verification.

❌ Libel and Slander Statements: false and defamatory statements aimed at harming an individual's reputation and professional standing.

❌ Conspiracy Theories: content that suggests a group of individuals or organisations is secretly planning or controlling events behind the scenes in a deceptive manner.

❌ Polarising and Divisive propaganda about individuals or institutions.

❌ Content that is rumours and based on gossip with intent to cause harm.

❌Climate Misinformation content that denies the existence or impacts of climate change

✅ Informational or educational content about about diagnosis, treatments, common illnesses and procedures done by a licensed and authorised medical practitioner.

✅ Information about a medical institution (e.g., clinic, hospital) specific treatment and procedures outcomes and recommendations, including Clinical Trials and Testimonials (both patients and medical professionals).
✅ Informational or educational content about the history, usage and contents of Pharmaceutical Prescription Drugs

✅ Informational or educational (internal) content on the sale, promotion, distribution, packaging, safety, use, disposing or elimination of Pharmaceutical Prescription Drugs

❌ Public Health Emergencies Content: unverified/unauthorised information or advice (including diagnosis and treatment).

❌ Misleading, unverified or unauthorised information or advice about medical terms, diagnostics, treatments or procedures, including claims of miraculous treatments, full recovery (including testimonials) and treatments carried out be unauthorised medical practitioners.

❌ Content that contradicts worldwide expert consensus on safe medical practices (e.g., safe abortions, alternatives health practices, etc).

❌ Promotional content about the sale, distribution or use of Pharmaceutical Prescription Drugs, both legal and illegally manufactured.

✅ Political opinions and expressions of ideals and perspectives related to political issues [as long as it does not violate other policies.

✅ Educational or informational factually based discourses and analysis, critical examination of political issues and policies.
✅ Informational, promotional or educational content about Political Campaigns (e.g., endorsement, agendas, candidate information, news on current political races, etc).

✅ Information about sources, affiliations and funding and the entities or individuals behind political messages.

✅ Political Satire and Comedy

❌ Any content that supports, promotes, endorses or encourages the manipulation and undermining of the integrity of democratic processes. Including but not limited to: deceptive tactics, voter/census interference, misattributed and manipulated content and polarising rhetorics

✅ Informational or educational and informational content about different types of banking scams or fraud, how they operate and prevention and protection user guides.
✅ News and analysis related to banking scams or fraud cases, information on scam techniques, regulatory actions or trends in fraudulent activities.
✅ Prevention guides and advice on how to recognize and avoid banking scams or fraud including how to protect personal information, how to have secure online banking practices, and steps to report fraud.

❌ Promotion, support or advertisement of content that facilitates banking scams or fraudulent activity. Including the explicit promotion of scam techniques, sharing personal information for fraudulent purposes or providing tutorials on how to carry out fraud.

❌ False or misleading information about banking scams or fraud. Information promoting conspiracy theories that undermine the risks, severity and affected communities of banking scam or fraud victims.

❌ Content from unverified, unauthorised or untrustworthy sources about banking products

✅ Informational or educational content about different types of Business Fraud, their operations and how to prevent and report fraud.

✅ News and analysis related to Business fraud information, techniques, regulatory actions or trends in fraudulent activities

❌ Promotion, support or endorsement of activities that facilitates business fraud. Including guidance to engage in fraud.

❌ Content from unverified, unauthorised and untrustworthy sources about business operations.

❌ Impersonation or misrepresentation of legitimate business or individuals as well as business or individuals associated with financial fraud.

✅ Informational or educational content about different types of charity, grants and lottery scams including operation.
✅ News and analysis related to charity, grants and lottery scams, information on scam techniques, regulatory actions or trends in fraudulent activities.

✅ Prevention guides and advice on how to recognise and avoid charity, grants and lottery scams including how to protect personal information, how to research legitimate providers and steps to report fraud.

❌ Promotion, support or endorsement of fraudulent charities, grants or lottery schemes, including content that encourages people to participate or provides misleading information about the legitimacy of these organisations.

❌ Impersonation or misrepresentation of legitimate charitable organisations, grant providers or lottery entities. Misleading or deceptive content that could be mistaken for genuine entities or opportunities.

✅ Information and educational content about different types of Insurance Scam, their operations and how to prevent and report fraud.

✅ News and analysis related to Insurance Scam information, techniques, regulatory actions or trends in fraudulent activities.

✅ Content promoting public awareness about insurance scams, their impact on individuals and society and encouraging preventative measures.

❌ Promotion, support, information or endorsement of activities that facilitates insurance fraud.

❌ Impersonation or misrepresentation of legitimate insurance companies, insurance brokers or insurance claims.

❌ Support, encouragement or endorsement of fraudulent activities, e.g guides on how to commit fraud or deceptive tactics to use when dealing with insurance brokers or businesses.

✅ Information or educational content about different types of investment scams, their characteristics and how to prevent falling into them.

✅ Information or educational content about news, legal updates or court cases related to investment scams.
✅ Information or educational content about investor protection resources (government agencies, consumer protection organisations)

✅ Information or educational content about Investment opportunities , groups or products, including information about different types of financial investments, strategies and financial planning.

✅ Information or educational content that offers unbiased analysis, research and insights to various investment options, industries and market trends with the objective of helping consumers understand potential risks and rewards.

✅ Information or educational content about relevant financial regulations that does not promote illegal or fraudulent investment schemes.

✅ Information or educational content about diversification and risk management in investment strategies.
​

❌ Promotion, endorsement or advertisement of fraudulent investment opportunities, including claims of high or guaranteed profits or insider information, with misleading information about the benefits or returns.

❌ Content related to unregulated financial services such as unregistered brokers, unlicensed investment advisors or unauthorised trading platforms or individuals.

❌ Promotion, endorsement or advertisement of the sale or distribution of fake or counterfeit investment products.

❌ Targeted Investment Advice for Individuals - personalised and specific investment advice for individuals (recommendations should be general and not tailored to individual circumstances)

❌ Promotion, support or endorsement of speculative and/or high-risk investment schemes (e.g., high risk investments or speculative schemes without warnings)

❌ Promotion, endorsement or advertisement of unregulated, unlicensed or unauthorised financial products or unverified financial advice.

✅ Information or educational content about money laundering laws, regulations and prevention measures (including information about risks, consequences and methods used as long as it's presented by an authorised law enforcement practitioner or lawyer).
✅ News and analysis related to money laundering cases, investigations and efforts to combat money laundering.

❌ Instructional content on conducting money laundering (including step-by-step instructions, techniques or advice on illegal financial activities).

❌ Promotion, advocacy or encouragement of money laundering services or practices. Any advertisement of services to hiding or laundering illicit funds are strictly prohibited.

❌ Promotion, distribution or sale of money laundering tools (e.g., software) or illegal financial services

✅ Informational or educational content about MLMs, their characteristics and how to identify them.
✅ Informational or promotional content about MLM products or operations and recruitment (unless the products are age-restricted services or pose a risk to consumers health)
✅ Informational or educational content about specific MLM organisations, their operations and products
✅ Informational or educational content about specific regulations, laws and requirements of MLM organisations
✅ News and analsysis related to MLM businesses

❌ Misleading or false claims about MLM products or opportunities (e.g., unrealistic promises of success, deceptive marketing tactics)
❌ Content that promotes harmful or predatory practices associated with MLM, such as excessive recruitment pressure, financial exploitation or manipulative tactics.
❌ Promotion, endorsement or advertisement of MLM schemes that includes deceptive or misleading marketing and making unrealistic income claims and pressures distributors to buy excessive inventory or to make big financial investments upfront.

✅ Educational and informational content about Pyramid schemes, their characteristics and how to identify and avoice them (warning signs, red flags, common tactics, etc)
✅ News and analysis related to Pyramid Scheme cases, investigations and efforts to combat fraudulent schemes.

❌ Promotion, endorsement or advertising of Pyramid Schemes, including explicit solicitations for investments or promises of high returns with minimal risk.
❌ Guides and tutorials on how to establish or operate a Pyramid Scheme, including information on recruiting investors, managing funds or creating false narratives to lure participants.
❌ Promotion, sale or distribution of Pyramid scheme related materials or services such as instructional manuals or software designed to facilitate their operation, services that aid in creating fraudulent investment programs/

✅ Promotional content about Social Media Management, Engagement, Influencer Management, Influencer Marketing, etc.
✅ Promotional, educational and informational content about running Social Media operations for Businesses or Individuals
✅ News and analysis related to Social Media operations, trends, regulatory actions, and events.
✅ Educational and informational content raising awareness of Social Media operations, scams, events and their impact on individuals or businesses and how to identify or prevent them.

❌ Promotion, support, information or endorsement of services aimed at generating or participating in social media scams.
❌ Promotion of services that are intended to mislead users to increase viewership
❌ Promotion, sell or exchange of site privileges, engagement or product features
❌ Content that requires that, in order for users to see/interact with the promised the product/service/content they have to engage generate engagement (e.g., liking, sharing, posting).
❌ Content with links to third-party services that artificially inflate view counts, likes, posts, engagement, followers or subscribers.
​

✅ Educational and informational content about tax laws, regulations and compliance requirements (e.g., tax planning, legal tax minimisation strategies, legitimate deductions) that encourages lawful behaviour.

✅ News and analysis related to tax evasion cases, investigations and efforts to combat tax fraud.

❌ Instructional content on how to evade tax or engage in tax evasion, including fraudulent practices, techniques to hide income or assets or ways to manipulate tax reporting.
❌ Promotion, support or advertising of tax evasion services aimed at helping individuals or businesses evade tax. Including offering assistance in creating fraudulent documentation, providing fake receipts or facilitating offshore tax evasion schemes.
❌ Promotion, distribution or advertisement of tax evasion tools or illegal financial services. Including services that facilitate the purchase of fake invoices, tax shelter arrangements or illegal tax evasion schemes.

✅ Informational or educational content about Affiliate Marketing products/or services. This includes reviews, comparisons, tutorials or guidelines to aid customers make informed decisions about products or services.

❌ Promotion, sale or endorsement of Affiliate Marketing Fraudulent Activity or Scams: deceptive practices that exploit the affiliate marketing model to take advantage of unsuspecting individuals or business.

❌ Promotion of Fake Affiliate Programs with promises of high commissions that fail to pay affiliates for referrals or sales.

❌ Content containing unethical link sharing and spam practices.

❌ Content that contains false or misleading claims to lure individuals into clicking on affiliate links (e.g., making false claims about products, services, exaggerating benefits or using clickbait tactics).

❌ Promotion or endorsement of unethical recruitment (e.g., content that focuses primarily on recruiting rather than promoting products/services)

✅ Informational or educational content about age restricted products or services (e.g., history, consumption data, market audience etc).

✅ Informational or educational (internal) content on the sale, packaging, distribution, logistics, marketability, education, liability, etc of age restricted products or services

❌ Promotional content about the sale, distribution or use of any age restricted products or services

✅ Informational or educational content about the sale, distribution and consumption of Marijuana (Cannabis with high content of THC) and/or CBD.

✅ Informational and educational content about safe consumption, storing and disposal of Cannabis .

✅ Informational and educational content about medicinal use of cannabis including benefits, risks and general information about cannabis strains.

❌ Promotional or informational content about illegal sale, distribution or consumption of Marijuana (Cannabis with high content of THC).

❌ Promotion, support or encouragement of harmful or dangerous practices around Cannabis, including illegal activities, excessive consumption or unsafe practices.

✅ Informative, educational or testimonial accounts of experiences with cognitive altering practices.

✅ Informative and educational content about harm reduction and safety guidelines associated with cognitive altering practices (e.g., responsible use guidelines).

✅ Informative, educational and instructional content (e.g., guidelines or resources) from qualified professionals (e.g., psychologists, therapists).

✅ Promotional or informational content of cognitive altering practices services.

✅ Informational or educational content about Astrology.

✅ Astrological Readings (birth chart) and Horoscopes

❌ Support, promotion or endorsement of dangerous or harmful cognitive altering practices that pose significant risk to individuals or communities physical or mental well-being.

❌ Encouraging the misuse of substances, self-harm or activities with a high risk of adverse effects.

❌ Unauthorised Medical Advice related to cognitive alerting practices. Content that promotes unproven treatments, therapies, or interventions without scientific validation or professional supervision.

❌ Misleading and/or False Claims about the benefits, efficacy or outcomes of cognitive altering practices.

❌ Content promoting or advocating for non-consensual cognitive altering practicers including content that encourages manipulation of individual's or violates individual's autonomy and agency is strictly prohibited.

❌ Content that encourages or promotes illegal activities related to cognitive altering practices.

✅ Informational or educational content about about vitamins, minerals and other dietary supplements including their functions, sources and potential benefits. Content that is backed by credible scientific research and evidence about supplements and their potential effects (both beneficial and detrimental).

✅ Product reviews, experiences and testimonials with specific supplement products.

✅ Informational or educational content on dosage and usage guidelines for proper consumption as well as information of potential interactions with medications or other supplements.

✅ Informational and educational content comparing different supplement brands, formulations or types of supplements aimed at assisting and informing consumers of market options and informed decisions.

✅ Informational and educational content about the nutritional content of food supplements (and foods in general) and how they contribute to health and wellbeing, including use, lifestyle and dietary advice.

✅ Informational or educational content about the regulations, quality standards and legal considerations (regulatory requirements) regarding dietary supplements.
✅ Informational or educational (internal) content on the sale, promotion, distribution, packaging, safety, use, disposing or elimination of dietary supplements

❌ Misleading advertisement, unsupported or exaggerated claims about the effectiveness of supplements in treating or curing specific symptoms or medical conditions.

❌ Promotion, endorsement or encouragement of fraudulent or deceptive supplement products.

❌ Dangerous or harmful substances (e.g., banned or dangerous substances) that have severe side effects or pose a risk to health.

❌ Promotion, support or encouragement of dangerous practices related to supplements such as consuming potentially toxic doses of certain vitamin, mineral or any type of supplements, extreme overdosing or mixing incompatible supplements.

❌ Promotion or distribution of personal health advice related to supplements without appropriate qualifications or medical expertise.

❌ Content specifically targeting minors or encouraging inappropriate use of supplements.

✅ Instructional content on how to use a legal gambling services (e.g., sports bets).

✅ Informational content on licensed and authorised gambling services (e.g., national lottery)

❌ Instructional content on how to use an illegal gambling service (remote or non-remote).

❌ Promotion or endorsement of any illegal gambling services, organisations or practices

✅ Informational, educational or promotional content about high risk products or services including the sale, promotion, distribution, packaging, safety, use, disposing or elimination of high risk products or services.

❌ Promotional content about the sale, distribution or use of any illegal High Risk [Hazardous] Products, Activities or Services.
​

✅ Transcribed content from religious texts, prayer, psalm, prophets books, etc.
✅ Personal testimonies about personal faith and religious experiences or teachings
✅ Ethical and moral discussions from a religious perspective.
✅ Community engagement content: information about charitable activities, community service initiatives, volunteer opportunities related to a religious community.

❌ Support, promotion or endorsement of practices that pose a risk to safety in the name of religion (e.g., human right violation, child abuse or neglect, fraudulent or harmful activities)
❌ Content condemning individuals or communities for their choice of religious beliefs, faith or spirituality [Identity-based hate]
​❌ Support, promotion, endorsement or affiliation with alternative religious groups [cults] that pose a risk to individuals or communities.

✅ Informative, educational or reporting content about specific Spam Incidents or Behaviours

❌ Content that is unsolcitied, repetitive and deceptive.
❌ Calls to action to send unsolicited content to individuals, institutions or governments.
❌ Promotion, support, endorsement or encouragement of any activities that constitute spam behaviour
❌ Content that requires that, in order for users to see/interact with the promised the product/service/content they have to engage generate engagement (e.g., liking, sharing, posting)

✅ Information or educational content about weight loss treatments and procedures done by a licensed and authorised medical practitioner.
✅ Information about an institution and it's services regarding Weight Loss.
✅ Informational or educational content about Dietary solutions or programs (e.g., Keto) as well as Vitamins & Supplements that are aimed to weight loss.

❌ Promotional or informational content about unverified, unregulated or unauthorised distribution, promotion or sale of Weight Loss Products
❌ False claims about the effectiveness of Weight Loss products (lack of scientific evidence)
❌ False or Undisclosed Health Risks and side effects