The FOCA video creation framework is Synthesia step-by-step method for planning and producing high-quality videos efficiently.
It is based on extensive research and best practices from top-tier video companies, incorporating theories such as Mayer’s multimedia theory and van der Meij’s rules for instructional videos.
The framework includes four key elements:
Foundation
Organization
Content
Action.
To learn more about how to apply the FOCA framework to your video projects, we recommend attending the Unlocking Video Mastery - A Beginner’s Guide to FOCA webinar.
Get certified on the FOCA thanks to the the Synthesia FOCA Certification Course.